Who to Contact
Head Office Staff Directory & Roles · Updated: August 2026
For any support or assistance you require, please reach out to the appropriate contact listed under each department to ensure a smooth and efficient response.
MERCHANDISE, STORE SUPPORT & CUSTOMER SERVICE TEAM
| Name | Title | Phone | Locations | Description | |
|---|---|---|---|---|---|
| Shannon Oh | National Training & Merchandise Manager | shannon@1001optical.com.au | 0432 394 594 | - | Merchandise Planning & Category Management, Inventory Performance & Analysis, 1001 Exclusive House Brand Management, Buying & Range Review, Stock replenishment, returns & supplier coordination, Merchandising Execution, Optomate Systems & Data Integrity, Store Support & Visits, Staff Training & Development, Team Delegation & Store Support Oversight. |
| Coleen Rebong | Customer Service Manager | coleen@1001optical.com.au / contactus@1001optical.com.au | (02) 9439 9912 | - | Process online orders, Customer enquiries, Store Direct to Patient (DTP) contact lens orders, Inventory transfer enquiries & other store support, New product registration in Optomate, Store Inquiry Response, Ongoing Operational Processes - Store & Head Office. Store Operation support: coleen@1001optical.com.au | Customer Service enquiries: contactus@1001optical.com.au. |
FINANCE TEAM
| Name | Title | Phone | Locations | Description | |
|---|---|---|---|---|---|
| Jun Ha | Finance Manager | jun@1001optical.com.au | 0452 188 106 | - | Oversee financial planning, budgeting and reporting. Compliance to support strategic decision-making and ensure the financial health of the organisation. |
| Wendy Chen | Accountant | wendy@1001optical.com.au | (02) 9439 9912 | Blacktown, Burwood, Chatswood Chase, Macquarie, Parramatta, Penrith, Top Ryde, Box Hill, Hurstville & Online | Daily accounting function support incl. daily/weekly reports and cash banking, New employee starter pack and employment contracts, payroll, Rosters for payroll, store reimbursements, monthly budgets, bonuses and supplier payments. |
| Zoey Huang | Accountant | zoey@1001optical.com.au | (02) 9439 9912 | Bondi, Chatswood Westfield, Eastgardens, Hornsby, Melbourne Emporium, Doncaster, Head Office & Indooroopilly | Daily accounting function support incl. daily/weekly reports and cash banking, New employee starter pack and employment contracts, payroll, Rosters for payroll, store reimbursements, monthly budgets, bonuses and supplier payments. |
MARKETING & ECOMMERCE TEAM
| Name | Title | Phone | Locations | Description | |
|---|---|---|---|---|---|
| Currently Vacant | Head of Marketing & Ecommerce | - | - | - | End-to-end marketing, Digital advertising and online revenue strategy, Brand growth, PR, Customer acquisition, retention, and omnichannel performance across physical stores and e-commerce platforms. |
| Kharisma Lazuardi | Marketing & Ecommerce Manager | kharisma@1001optical.com.au | 0432 829 595 | - | Ecommerce/website, EDM, In-store marketing signs (online/offline), promo signs, Centre advertisements, Google/social ads, VM review, Google My Business, Customer support (socials & landline), Marketing-related event coordination. |
| Emily Sung | Design and Marketing Intern | emily1001optical@gmail.com | (02) 9439 9912 | - | Social media, digital assets across platforms to support marketing campaigns, Brand storytelling, General marketing support, “Week That Woz”. |
| Yeseong Moon | Graphic & Multimedia Designer | yeseong@1001optical.com.au | 0434 397 442 | - | Create visually compelling graphics, videos, and digital assets across platforms to support marketing campaigns, In-store marketing signs (online/offline), promo signs, Brand storytelling and customer engagement. |
DEVELOPMENT TEAM
| Name | Title | Phone | Locations | Description | |
|---|---|---|---|---|---|
| Mia Son | Software Engineer | mia@1001optical.com.au | (02) 9439 9912 | - | Ecommerce/website development, Infrastructure & architecture, Automation development. |
| Gijung Kim | Web Developer | gijung@1001optical.com.au | 0402 661 489 | - | Website development, Ecommerce product enrichment, Ecommerce product uploads, ecommerce website management. |
| Jinsoul Kim | Web Developer | intern1001optical@gmail.com | - | - | Ecommerce/website development. |
OPERATIONS MANAGEMENT & PROFESSIONAL SERVICES
| Name | Title | Phone | Locations | Description | |
|---|---|---|---|---|---|
| Margaret Lam | Head of Professional Services | margaret@1001optical.com.au | - | - | Any claiming or optometry/optometrist questions. |
| Alvin Lee | Professional Services (VIC) | doncaster@1001optical.com.au | - | - | Any claiming or optometry questions & operational queries for VIC. |
| Roman Gorodetsky | Regional Manager (NSW) | roman@1001optical.com.au | 0422 627 284 | - | Leave applications, HR advice and guidance, recruitment, Practice visits, Coaching & mentoring, KPI reporting, Customer complaints, Store retail rosters, labour discussions, General business & business planning. |
EXECUTIVES TEAM
| Name | Title | Phone | Locations | Description | |
|---|---|---|---|---|---|
| Edward Lee | Retail and Optometry Director | edward@1001optical.com.au | 0401 100 102 | - | Product request applications, Optom rosters, optom leave, Bonuses, General business, Major matters. |
| James Lee | Chief Executive Officer | james@1001optical.com.au | - | - | General business & major matters. |